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Oxide at Outward Bound Omaha

Last Friday, Oxide had the pleasure of engaging in a full day of team-building activities at Outward Bound Omaha. Throughout the year, we’ve discussed various activities we could participate in as a group. Over the years, we’ve raced go-carts, attended music festivals and conferences, participated in office-wide Halloween costumes, and gotten together for countless meals and drinks. We were looking for something different. Something that would help us grow as a team beyond friendship. Mandy got us started with a brilliant scavenger hunt a few months ago. Fondly…



Baxter branding

In the spring of 2015, we had the distinct pleasure of meeting Mickey Anderson, Angie Quinn, and Scott Zagurski. Mickey and Angie own a collection of car dealerships, and Scott had recently signed on as their new Director of Marketing. They reached out to Oxide because it was time for a branding overhaul. Operating under the Baxter and Performance names, plus a collection of luxury car brands, they own more than 20 dealerships in addition to multiple auto service centers…



My Scotland / Ireland adventure

A few weeks ago, my wife, mother-in-law, and I flew over to Ireland and Scotland for 10 days. Have to say it was “so choice.” If you ever have the chance to go, I highly recommend it. Having never been to Europe, I had no concept of what to expect. My wife has been several times and did a pretty amazing job planning and coordinating most of it. It was non-stop. By the end of the trip we had flown…



What I learned during my internship at Oxide (Michael Stevens)

It’s impossible to adequately summarize everything I learned at my internship at Oxide, but a few fun facts that leap to mind are: Design internships can actually be paid (gasp!). It’s much easier to be on time for work when you love your job. Business meetings can be fun! Whatever horror stories you may have heard about overworked, underpaid (or worse still, altogether unpaid) interns doing nothing but slaving over a hot letterpress and whitewashing the office walls, cast them…



Henry’s 4th Birthday Party invitation

Earlier this month my son, Henry, turned four. Every year (so far) my wife and I have come up with a theme for his birthday party. To date we have done monsters, tractors and dinosaurs (T-Rex specifically, per Henry’s request). This year, in collaboration with Henry, we decided on “outer space”. Being a designer, I have always taken the opportunity to design each year’s invitation — which then serves as the visual guideline for how we go about the rest…



Mandy’s Great™ TV shows

I’m taking this series to a new level: TV. It’s mostly because I can’t bring myself to do a movie list. I just know I’d forget some key films; I’ve seen fewer TV series. Plus, in this day and age, TV is the new king. There’s just so much more space to develop your characters and your world. It’s almost more like reading.



Blackstone District murals

If you live in Omaha, you’re probably aware of the the resurgence going on in the Blackstone District. Back in 2013, Oxide helped create a name and identity for the the neighborhood. After the district’s conversion of Farnam Street from one-way traffic to two-way, the ongoing mission has become to re-create and nurture a district that is lively, pedestrian-friendly, and provides a unique cultural experience for businesses, residents, and all members of the community. We were thrilled to help continue…



California Voter Information Guides

At Oxide, we use the term “election design” to describe design that solves issues across the full range of the voting experience. It’s not just ballot design; it’s things like wayfinding and informational signage at polling places, data visualization of election results, and user interfaces for election officials’ administrative software.



What’s a “sport”?

If you’ve been around the Oxide office lately, you’d have heard us bantering back and forth over the difference between a competitive activity and a “sport”. For myself, I think there’s an interesting series of questions there as well as a pretty funny discussion. What is the traditional definition of “sport”? What, according to popular culture, is considered a sport today? Which definition takes precedence (popular opinion vs. traditional)? It’s my hope that through this brief blog post, I’ll at…



One Omaha identity

Earlier this year we had the opportunity to work with the newly formed organization One Omaha to develop their identity. One Omaha is a non-profit, citizen-driven initiative created to provide support for Omaha’s neighborhoods. Formed after the closing of the Neighborhood Center’s Omaha office in 2013, One Omaha (the Office of Neighborhood Engagement) will take over as the main resource for neighborhood development and advocacy in Omaha. Their mission is to facilitate the development of Omaha neighborhoods through advocacy, development, and education for…