Recently we had the opportunity to do a quick project for Choice Hotels. Choice Hotels is one of the largest and most successful lodging companies in the world. They currently franchise more than 6,300 hotels including Comfort Inn, Sleep Inn, EconoLodge, and many other well-known hotel brands. Choice came to us in need of an avatar to be used for internal communications. Something fun and quirky that would help add some life to their documents, presentations, etc. In addition, they…